Typical marketing plans require marketers to assess their own sets of

 

Typical marketing plans require marketers to assess their own sets of resources, evaluate the marketplace, determine their target market(s), and then create a set of reasonable objectives (goals) with an accompanying set of appropriate strategies and tactics to reach those objectives. For this assignment, you will create a simplified marketing plan for your own personal and/or professional brand, i.e., “Brand You.” This could in itself be a daunting task, but fortunately, most of this has already been completed by you for you in previous class assignments. Content: • Submission includes all sections and is a cohesive marketing plan. • Includes 1-page figure/chart/image for marketing plan timeline and 1-page figure/chart/image for how strategies are connected to your objectives. • Appendix includes the complete Product/Audience Match Strategy assignment and the complete Personal Marketing Strategy assignment, both of which follow their respective instructions. Using the three assignments already done, paper should be 3 pages worth of content single spaced, plus 2 pages of timelines explained in parts 5 and 6. Lastly, three previous assignments should be appendix in the end.