Select a company (or case) and show how the triple catalyst model

 Select a company (or case) and show how the Triple Catalyst model could help it:

  • -stave off (delay, and/or protect from) competition
  • -survive a disaster/shock (consider COVID-19, or a major change in economics, or climate-related disasters – or a combination)
  • -go from good to great
  • -go from great to exceptional

Limit this to 3-5 pages of content, double-spaced 12-point Times New Roman font, excluding cover, table of contents, appendices.