PowerPoint

A PowerPoint presentation of the term paper from last week. This PowerPoint should be of a quality that one would expect to see accompanying an oral presentation. The PowerPoint should be no more than ten slides long, present your topic clearly, and yet adhere to the standards set forth below in the grading criteria.

PowerPoint: __________________________

Poor Excellent Professionalism (worth 10%)

Quality of PowerPoint Slides (worth 40%)

Captures attention/ Non-distracting background

Use of good quality images that reinforce the message

Includes only essential information (not wordy)

Easily readable

Non-overuse of bullets, special effects/flashy transitions

Correct number of slides

Quality of Presentation (worth 50%)

Presenter infers mastery of information

Logical flow of ideas/ Easy to understand

Does NOT repeat the slides

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Running head: GENDER AND MEDIA

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GENDER AND MEDIA

 

 

 

 

 

 

Gender and the Media

Martha Ramsey

Saint Leo University

Abstract

Gender and media are two related aspects requiring the support of the other to ensure effectiveness. However, media is perceived to play a vital role in ensuring that gender and gender roles are defined. Therefore, it plays a crucial role in the key in gender development. It creates social norms since different forms of media, including but not limited to advertisements, television, alongside films, exist in most modern cultures. The media is an essential actor facilitating gender equality, including the active environment such as employment and promotion of the female gender roles at every level. It is used in two distinct ways promoting gender and gender roles or negatively impacting gender roles. Men and women are perceived to use various media platforms to ensure sufficient contribution and gender equity. However, despite women getting involved in media and gender being embraced, men still dominate the media groups in terms of ranks and payments.

 

 

 

 

Gender and the Media

Introduction

Media plays a vital role in gender development through various techniques. It creates social norms since different forms of media, including but not limited to advertisements, television, alongside films, exist in most modern cultures. Gender roles exist due to the societal admittance of them. It implies that media activities and platforms facilitate gender roles. Regular viewers of media need to be well informed of what the press has for them. As a result, people should ensure they don’t take active participation in cultural oppression. Pushing of gender roles takes place even in young children through various forms such as advertisement. Therefore, gender and gender roles are portrayed in the media through multiple. As a result, the paper focuses on how gender and gender roles are facilitated in the media.

Body

Gender equality

Media is one of the platforms which are considered to have a massive concentration of people in the world. Most people interact through social media to ensure they share information and ideas. As a result, media plays an essential role in society in gender role development. Media assist by providing critical information on the emerging trends in recent events. Besides, it enables framework interpretation alongside mobilization of citizens depending on various issues, including reproduction of culture and society.

 

 

Also, media assist n entertaining people to ensure the utilization of opportunity to create expected gender roles. According to Duffy & Pruchniewska (2017), the media is an essential actor facilitating the promotion of gender equality, including the active environment such as employment and promotion of the female gender staff roles in every level. Also, the media creates an opportunity to ensure the equal presentation of women and men regarding the standard portrayal of both genders through neutral language.

Portrayal of roles of women in media

According to various studies concerning gender and media, the number of women working the media platforms continues to rise globally. Women take a central part in media development through their active roles. Globally, their number increase in most media departments, including production. It implies that most women are currently employed as producers alongside men.

As a result, equal opportunity has been guaranteed for both the female and male genders. Also, women are witnessed to participate in various roles, including executive positions, chief editions and publications. It means that women have been incorporated to perform multiple active functions in media; hence they are engaged and assist in modern developments such as increased innovation.

Despite women getting involved in media and gender being embraced, men still dominate the media groups in terms of ranks and payments. For instance, in most African countries, women still do not take similar roles in the media, such as travelling from, covering political issues and other information. According to various study findings, most female journalists are often assigned soft roles which may not require torture, among other informational problems. Most of their

 

assigned roles include family talks, fashion lifestyles and arts. However, other duties such as “hard” news, politics and economy are often done by men compared to women.

On the other hand, the contribution of women in the media based on their participation and influence results in various implications on the media content. The female journalists are believed to have a strong reflection on the fellow women’s needs alongside perspectives compared to the male professionals.

It implies that female professional journalist has women’s agenda at the point when every individual is not concerned. However, it is essential to understand that all women professionals working within the media departments are concerned with gender and prioritize women’s needs. Also, not all professional men within the media platforms can fail to cover gender issues. Therefore, male and female journalists’ attitudes do not differ. However, it is the perception that men may fail to protect women’s agenda, and women may as well fail to cover men’s schedule.

The current finding form various media stations show that most people the number of women participating the media channels have increased. Besides, they have continued to contribute significantly to the media through innovation. As a result, media channels such as television, radio, and print have ensured that women are incorporated in every function and section. Hence, women have increasingly formed part of the decision-making section, which results in improved media industry performance. On the other hand, various talks which female journalists often officiate continue to gain women confidence and attraction towards the available media channels. Thus most women begin to participate in their abandoned role, leading to increased innovation in various parts.

 

Men and women contributions

On several occasions, fair gender portrayal should be practiced in most media channels to promote equity. It needs to be a professional alongside inspiration that enhances accuracy, honesty, and honesty among other individuals. However, Padovani (2020), posits that unbalanced gender portrayal among through media in widespread in the entire world. The author also asserts that media at time feature victims in most news stories. Besides, it makes them feature based on the family status.

On the other hand, men feature on the world news compare to women. However, it does not mean that women are under-examined by the media; they have continued to have poor participation among themselves. The gender and gender roles vary in the media as several issues have not yet been considered. Besides, a particular class of women and men are never visible in the media. The classes of the invisible include the poor, older women alongside the individuals belonging to ethnic minorities. They become invisible, are neglected and never considered as crucial within the society and the media community. They believe that they have no positive contributions to the media hence are less considered.

Stereotyping

According to Zare (2019), stereotyping is becoming common among the female gender in the current media channels. On several occasions, women are considered as homemakers alongside being the cares of the family. It implies that in the most median channel, women’s role is to take care of the family as they depend on men. Others also term women as ‘object of male attention,

 

signifying that men are considered individuals who do not have an active role within the community or nation other than taking care of their family.

Also, the female reporter’s file stories believed in challenging stereotypes compared to reports filed by male reporters. Due to the challenging levels filed by women reporters, a connection exists between female participation in the media platforms. Also, the presentation of women has improved hence an added value on them. Therefore, it implies that most women can become professional reporters who are believed not to be biased.

On the other hand, men have also considered the primary subjects of stereotyping in the media. On several occasions, men are believed to powerful and dominant over women. However, not all men are powerful and dominant. Certain families, communities, and organizations are led by powerful women who become dominant over men (Gustafsson, 2018). As a result, it creates room for alternative visions of masculinity among men. The media is on record to demean men on most occasions in caring or performing domestic roles. Thus men are perceived as I don’t care within the family. Anything dealing with household chores is assigned to women other men. Moreover, media perceive men as individuals who are not opposed to the existing violence within the family or community. Due to such perceptions based on the portrayal, it influences understanding what society requires from men and women alongside what they expect from themselves.

Media encourages gender roles through motivational speakers

According to findings by other scholars, the current existing imbalances should be limited. Indeed attention should be paid to ensure that the various gender gaps alongside inequalities are

 

identified and addressed. According to Duffy (2017), a set expectation should prevail for the gender parity on the expert panel on the various television and radio channels.

Also, it asserts that a thematic database of women should be created to be interviewed and used as professionals in multiple fields. As a result, it would motivate other women who may feel as if men dominate them. Thus, all the women around the world can rise to bring the change. Therefore, conscious efforts are necessary to facilitate men and women portrayal. It would lead to a non-stereotypical situation that continues to increase in the media, which is believed to have a majority of people concentrating since about 80 percent depending on the media information.

On several occasions, media has been used to facilitate people’s change in attitudes and behavior based on their roles. As a result, communication through media has taken a central stage in promoting the shift in perspective. Through effective communication in the media, gender and gender roles can be motivated. However, when media is misused, it becomes challenging to ensure that particular existing human attitudes are changed.

The perception people have based on female roles in the family, community and organizations are worth changing due to the existing communication approach. The introduction of female professional will assist in encouraging the female genders. Moreover, the communication strategies used will ensure that every particular gender understands the definition of the roles. The description has not been adequate for a long time despite the efforts to make it effective. Several platforms are available alongside television and radio channels, which avail information to the users on gender and gender roles.

 

 

Such media include YouTube channels, Facebook channels, and internet sites, among others. They portray specific details depending on the available information, which makes it possible to produce. As a result, it becomes easy for various individuals to ensure that they give their opinions based on gender roles. Most people do not understand the emerging trend on media application concerning gender. Therefore, most privileged women get opportunities to share their opinions with the less fortunate based on roles. Besides, they share information on how to overcome specific discrimination within the workplace, communities and families. On the other hand, men also take the forum to exercise their perceived power through social media.

Conclusion

In conclusion, gender roles exist due to the societal admittance of them. It implies that media activities and platforms facilitate gender roles. Regular viewers of media need to be well informed of what the press has for them. As a result, people should ensure they don’t take active participation in cultural oppression. Media plays an essential role in society in gender role development. Media assist by providing critical information on the emerging trends in recent events. Besides, it enables framework interpretation alongside mobilization of citizens depending on various issues, including reproduction of culture and society. Globally, the number of women increases in most media departments, including production. It implies that most women are currently employed as producers alongside men. As a result, equal opportunity has been guaranteed for both the female and male genders. Most female journalists are often assigned soft roles which may not require torture, among other informational problems. Most of their assigned roles include family talks, fashion lifestyles and arts.

 

Therefore, the media is crucial for the information the gender and gender roles within the community and organizations where people get involved in. unbalanced gender portrayal among through media in widespread in the entire world. Men feature on the world news compare to women. However, it does not mean that women are under-examined by the media; they have continued to have poor participation among themselves.

Based on various studies’, stereotyping is becoming common among the female gender in the current media channels. On several occasions, women are considered as homemakers alongside being the cares of the family. Fair gender portrayal should be practiced in most media channels to promote equity. It needs to be a professional alongside inspiration that enhances accuracy, honesty, and honesty among other individuals. Therefore, a set expectation should prevail for the gender parity on the expert panel on the various television and radio channels.

 

 

References

Duffy, B. E. (2017). (Not) getting paid to do what you love: Gender, social media, and aspirational work. Yale University Press.

Duffy, B. E., & Pruchniewska, U. (2017). Gender and self-enterprise in the social media age: A digital double bind. Information, Communication & Society20(6), 843-859.

Gustafsson, J. (2018). Domestic connectivity: Media, gender and the domestic sphere in Kenya. Media and Communication6(2), 188-198.

Padovani, C. (2020). Gender and media policy. the international encyclopedia of gender, media, and communication, 1-11.

Zare, Z. (2019). Representation of gender roles in child and young characters in game of thrones series. IAU International Journal of Social Sciences9(2), 83-91.