Compare and contrast the rational method of decision making to the branch method that Lindblom describes. Do the Ethical Decision-Making model and Normative Approaches, as described in Business Ethics: Ethical Decision Making and Cases, address any of the shortcomings in the branch method? If so, how?

Compare and contrast the rational method of decision making to the branch method that Lindblom describes. Do the Ethical Decision-Making model and Normative Approaches, as described in Business Ethics: Ethical Decision Making and Cases, address any of the shortcomings in the branch method? If so, how?

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